Great article about how to market to Gen Y:
http://www.nbnnews.com/NBN/issues/2009-11-16/Downturn/index.html

I just returned from a women business owners conference in San Francisco. While there we launched a new product which is a self-study/training program for managers called Managing Gen Y. The Gen Y population is currently between the ages of 10 and 30. As they have come into the workplace, managers have discovered that they [...]